Report package
Product page heat-map insight report
Attention and click overlays for nominated product URLs, with annotated cold zones, CTA friction notes, and a written briefing your team can action.
Who it is for
Merchandising leads, ecommerce managers, and UX designers who need a clear picture of where shoppers look and click on product detail pages — before the next template redesign or seasonal launch.
Result you receive
A heat-map insight report covering your nominated product URLs: aggregated attention and click density overlays, fold-line commentary, notes on gallery, price, size guide, and add-to-bag treatment, plus a prioritised list of layout hypotheses to test.
Scope included
- Up to four product page URLs on one template family
- Collection window agreed in the kickoff (usually 5–7 days of traffic)
- Annotated overlays exported as PDF figures
- Written briefing (typically 8–12 pages)
- One 45-minute live walkthrough with your team
Outside this package
- Ongoing heatmap tooling licences or dashboard access
- Full site redesign or front-end implementation
- Paid media or catalogue strategy work
- More than four URLs (ask about an extended set)
How we work
- Briefing call — confirm URLs, devices, and questions you need answered.
- Collection — gather heat-map and click density for the agreed window.
- Annotation — mark cold zones, rage-click clusters, and fold-line drop-offs.
- Delivery — send the PDF report and host the walkthrough.
Timeline
Most packages complete within 7–10 working days after collection ends. Peak seasonal queues may add a few days; we confirm timing in the quote.
Preparation from you
Share product URLs, any template variants live during the window, and known constraints (legal copy blocks, third-party widgets). Analytics access is helpful but not always required if overlays are provided another way.
Pricing basis
Fixed package price based on URL count and device mix. Starting point: £1,850 for up to four URLs on desktop and mobile. Comparative variants and rush turnaround are quoted separately.
Next step
Request a briefing with your product URLs and launch date. We reply within one working day with scope and a fixed quote.